RESOURCES & DOWNLOADS

Adding value to the sales conversation.
Shift from product to persona based architecture

Webinar with Pascal Persyn, CEO at Perpetos,
and Deva Rangarajan, Associate Professor at Vlerick.




  • 83% of buyers say vendors don’t understand their issues
  • 32% of a rep’s time is spent searching for or creating content
  • 82% of senior executives said that content was a significant driver of their buying decision

In this webinar, you will learn how and why to equip your sales with knowledge & tools.

WATCH YOUR ON-DEMAND WEBINAR NOW

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